10 Best Social Media Marketing Software in 2020 – Reviews

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Are you looking for the best social media marketing software in 2020? Nowadays, social media marketing software has become a crucial need to any organisation. Social media marketing software is the future as it increases brand awareness, generates more inbound traffic to your website and gains higher conversion rates.

Sometimes it can be difficult to determine which software is needed, however, among the multitude of social media marketing software packages currently available. To ensure that you’re getting the right quality social media marketing software solutions, you need to take the time and learn as much as you possibly can about the features that best recommend social media marketing software packages and what characteristics to consider when buying some.

That’s why we’ve taken the time to find the best social media marketing software solutions for you.

Top Social Media Marketing Software for 2020 – Reviews

1. HubSpot Marketing

HubSpot Marketing is one of the leading inbound marketing platform. Whether it is a startup firm or an established enterprise, social media marketing is an important part of the business. HubSpot Marketing empowers managers with a variety of solutions to attract visitors, convert leads into sales and eventually delight more customers. This platform enables you to create a content strategy and create a responsive page with the right SEO optimization for your company. You can easily create landing pages where you can add a form, CTA, or live chat. HubSpot Marketing is designed to serve B2B and B2C customers in multiple industries, such as software, finance, technology, accounting, retail, real estate, non-profit and more.

2. Zoho Social

Zoho Social is one of the best social media marketing solution that can manage a variety of platforms. This software enables you to manage several social channels, schedules posts and monitor keywords. Core features of Zoho Social include comprise creating, publishing, bulk posts scheduling, content sharing, team collaboration, reporting and monitoring, stats, analytics and live streaming. Zoho Social provides integration with many other third-party apps such as Facebook, Twitter, Instagram, Google+, LinkedIn, Google My Business, and more. Pricing of the Zoho Social is based on brands, channels and number of users. Support is offered through phone, FAQs and email.

3. Hootsuite

Hootsuite is a social media management & scheduling platform that enables users to manage multiple contributors and share data and access rights without the sharing of passwords. It helps in tagging, searching, and finding the contents to attract more customers. Hootsuite serves businesses of all sizes. In Hootsuite you can find graphs that reveal your social media growth through comprehensive reporting. With Hootsuite you can work with social streams, columns and tabs along with an option of selecting from several design themes. It provides services on a monthly subscription basis and support is extended via email and online resources.

4. Buffer

Buffer is a social media management solution built for small to midsize businesses. Buffer allows you to easily manage multiple accounts, handle contents, schedule posts, check analytics, and create reports. With Buffer companies can add up to 25 team members and give them appropriate access to social media accounts. The solution provides integration with Facebook, Instagram, Pinterest, Twitter, and LinkedIn. You can customize social media posts for each platform and then sent out to all platforms at once. In addition you can track social media performance and see weekly or monthly results with Buffer’s advanced analytics tool. Pricing of the product is offered on per user per month.

5. SEMrush

SEMrush is a top-notch online visibility management and content marketing SaaS platform. With SEMrush businesses can get measurable results from online marketing. Semrush is the perfect workflow solution for SEO professionals. It provides advanced tools for technical SEO audit, semantic core analytics, position tracking, keyword filtering, competitive intelligence, backlinks audit, and analytics. SEMrush serves businesses in any industry, from finance to retail, to build, manage, and measure campaigns across all marketing channels.

6. Agile CRM

Agile CRM is a web-based customer relationship management (CRM) software created for small and midsize businesses. Agile CRM allows users to record and access customer data including contact information, interaction records, social-media accounts and lead scores. You can also track website visitors to analyze customer behavior. Agile CRM provides email integration, which allows users to sync data with email services such as Gmail, Microsoft Exchange and Office 365 and IMAP services. Key features of Agile CRM include contact management, one-click telephony, appointment scheduling, content management, email marketing, marketing automation, integrating social suite, conversion tracking, mobile marketing, email tracking and more.

7. SocialPilot

SocialPilot is an online social media marketing and analytics tool for businesses of all sizes. It manages social media posts, schedules the time of posts, tracks conversion, improves engagement, analyses results, and works on white label PDF. With SocialPilot you can track metrics for the performance of social media campaigns for each website, including content engagement, audience growth, demographics, influencers and competitors. SocialPilot offers integration with Facebook, Twitter, LinkedIn, Instagram and Pinterest. SocialPilot has gained trust by thousands of professionals worldwide in short period of time. SocialPilot is available for both Android and iOS apps.

8. Missinglettr

Missinglettr.com is a complete automated social media marketing tool. Missinglettr aims to create great social campaigns and drives huge traffic for our blog post. Key features of Missinglettr include content templates, custom URL shorteners, export campaign assets, automated publishing, quote bubble themes, ROI and analytics, client approvals, medium repurposing, and schedule templates. Once you published a blog post, Missinglettr with its AI-based feature analyzes the content and automatically build a series of social media posts that are pre-filled with quotes, hashtags, and images.

9. Loomly

Loomly is a cloud-based social media marketing software that helps freelancers and social media managers manage content on their social media platforms. This software works as a digital agency that collaborates with you and offers the best insight solution to social media marketing. Core features of Loomly include marketing analytics, content management, automated publishing, keyword filtering, multi-account management, customer targeting and post scheduling. It also empowers you with a master calendar that helps you manage multiple social media calendars, calendar views and post overviews. Loomly supports multiple social media platforms such as Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google Plus.

10. Post Planner

Post Planner is a cloud-based social engagement software for businesses of all sizes. It aims to helping companies in increasing sales through social platforms. With Post Planner users can plan their content and posting it online to get more clicks and drive traffics. Users can schedule their posts and streamlines them to match up with their plannings. Post Planner enables users to measure and predict engagement of the social media activities on Twitter, Pinterest, Facebook, LinkedIn, Instagram and others. Post Planner is offered on a monthly or annual subscription basis and is available for desktop computer, iOS and Android devices.

We hope this article helped you find the best social media marketing software. If you enjoyed this article, be sure to check our article for the best content marketing software and best webinar software.